City University of Hong Kong Foundation Report
Publication, Print, Branding
2020, Work (Pitching) - CCPlus
(Supervised by Art Director - Miranda Ho)
City University of Hong Kong (CityU) Foundation launches their report to members students, alumnus and other stakeholders yearly. The theme of the annual report in 2020 is “Power up for a brighter tomorrow “. There are some pages for the pitching.
The cover design shows a stair which created by directional shape to show “climbing up to the brighter tomorrow step by step”. Stair represents the process of overcoming the challenges.
CityU Foundation founded in 2014. There are 7-Steps which are representing “7 years (2014 to 2021)”. Directional shapes show the direction to the future and brighter tomorrow with the power. Radiation shapes associated with the blasting power and speed, which emphasis power up. Colours from deep to bright show that CityU Foundation will overcome all the challenges and go to the brighter tomorrow.
